O:9:"magpierss":20:{s:6:"parser";i:0;s:12:"current_item";a:0:{}s:5:"items";a:15:{i:0;a:10:{s:5:"title";s:49:"More Departures, Peanut Butter Has Left the Bread";s:4:"link";s:78:"http://feeds.feedburner.com/~r/JohnBattellesSearchblog/~3/316529792/004504.php";s:11:"description";s:444:"Brad Garlinghouse, author of the Peanut Butter memo, is out. So is head of search Vish Makhijani. And others. Who will be left? What a mess. Sad, sad mess. Word is that another re-org is on the way. Has to be, because there's no one left to run it,...";s:4:"guid";s:30:"4504@http://battellemedia.com/";s:7:"content";a:1:{s:7:"encoded";s:1518:"

Brad Garlinghouse, author of the Peanut Butter memo, is out. So is head of search Vish Makhijani. And others. Who will be left? What a mess. Sad, sad mess. Word is that another re-org is on the way. Has to be, because there's no one left to run it, so it all needs to report to one place. Yahoo is very close to being a distressed property, it feels like. Or is it already?

";}s:2:"dc";a:2:{s:7:"subject";s:26:"Media/Tech Business Models";s:4:"date";s:25:"2008-06-20T16:00:56-08:00";}s:3:"wfw";a:1:{s:10:"commentrss";s:54:"http://battellemedia.com/archives/microfeed/004504.xml";}s:10:"feedburner";a:1:{s:8:"origlink";s:44:"http://battellemedia.com/archives/004504.php";}s:7:"summary";s:444:"Brad Garlinghouse, author of the Peanut Butter memo, is out. So is head of search Vish Makhijani. And others. Who will be left? What a mess. Sad, sad mess. Word is that another re-org is on the way. Has to be, because there's no one left to run it,...";s:12:"atom_content";s:1518:"

Brad Garlinghouse, author of the Peanut Butter memo, is out. So is head of search Vish Makhijani. And others. Who will be left? What a mess. Sad, sad mess. Word is that another re-org is on the way. Has to be, because there's no one left to run it, so it all needs to report to one place. Yahoo is very close to being a distressed property, it feels like. Or is it already?

";}i:1;a:10:{s:5:"title";s:19:"Into the Mainstream";s:4:"link";s:78:"http://feeds.feedburner.com/~r/JohnBattellesSearchblog/~3/315773272/004503.php";s:11:"description";s:507:"From MediaPost: Text messaging, blogging and social networking have reached critical mass, with more than half of adults now relying on at least one of these so-called Web 2.0 platforms for communicating with friends, family, or colleagues on a regular basis, finds the latest installment of an ongoing tracking...";s:4:"guid";s:30:"4503@http://battellemedia.com/";s:7:"content";a:1:{s:7:"encoded";s:1858:"

From MediaPost:

Text messaging, blogging and social networking have reached critical mass, with more than half of adults now relying on at least one of these so-called Web 2.0 platforms for communicating with friends, family, or colleagues on a regular basis, finds the latest installment of an ongoing tracking study from Interpublic's Universal McCann unit. The research, which comes from UM's ambitious "Media in Mind" study, one of the first to show that things like blogging were becoming a meaningful personal communications platform several years ago, now finds that among digital media's bleeding edge - adults 18-34 - social media now is the dominant form of personal communication media, with 85% of this influential demographic group relying on one or more Web 2.0 platforms to stay in touch with others.

";}s:2:"dc";a:2:{s:7:"subject";s:26:"Media/Tech Business Models";s:4:"date";s:25:"2008-06-19T15:37:57-08:00";}s:3:"wfw";a:1:{s:10:"commentrss";s:54:"http://battellemedia.com/archives/microfeed/004503.xml";}s:10:"feedburner";a:1:{s:8:"origlink";s:44:"http://battellemedia.com/archives/004503.php";}s:7:"summary";s:507:"From MediaPost: Text messaging, blogging and social networking have reached critical mass, with more than half of adults now relying on at least one of these so-called Web 2.0 platforms for communicating with friends, family, or colleagues on a regular basis, finds the latest installment of an ongoing tracking...";s:12:"atom_content";s:1858:"

From MediaPost:

Text messaging, blogging and social networking have reached critical mass, with more than half of adults now relying on at least one of these so-called Web 2.0 platforms for communicating with friends, family, or colleagues on a regular basis, finds the latest installment of an ongoing tracking study from Interpublic's Universal McCann unit. The research, which comes from UM's ambitious "Media in Mind" study, one of the first to show that things like blogging were becoming a meaningful personal communications platform several years ago, now finds that among digital media's bleeding edge - adults 18-34 - social media now is the dominant form of personal communication media, with 85% of this influential demographic group relying on one or more Web 2.0 platforms to stay in touch with others.

";}i:2;a:10:{s:5:"title";s:21:"And the Pace Quickens";s:4:"link";s:78:"http://feeds.feedburner.com/~r/JohnBattellesSearchblog/~3/314857711/004502.php";s:11:"description";s:481:"Stewart and Caterina are leaving Yahoo. I also have heard about at least one other high level departure, but I cannot report that yet. Scores of lower level folks are leaving, most too junior to merit reporting, but very significant anyway. If Yahoo's board is not in emergency session...";s:4:"guid";s:30:"4502@http://battellemedia.com/";s:7:"content";a:1:{s:7:"encoded";s:1331:"

Stewart and Caterina are leaving Yahoo. I also have heard about at least one other high level departure, but I cannot report that yet. Scores of lower level folks are leaving, most too junior to merit reporting, but very significant anyway. If Yahoo's board is not in emergency session right now, coming up with a plan to fix this, I'd be amazed.

";}s:2:"dc";a:2:{s:7:"subject";s:26:"Media/Tech Business Models";s:4:"date";s:25:"2008-06-18T12:26:39-08:00";}s:3:"wfw";a:1:{s:10:"commentrss";s:54:"http://battellemedia.com/archives/microfeed/004502.xml";}s:10:"feedburner";a:1:{s:8:"origlink";s:44:"http://battellemedia.com/archives/004502.php";}s:7:"summary";s:481:"Stewart and Caterina are leaving Yahoo. I also have heard about at least one other high level departure, but I cannot report that yet. Scores of lower level folks are leaving, most too junior to merit reporting, but very significant anyway. If Yahoo's board is not in emergency session...";s:12:"atom_content";s:1331:"

Stewart and Caterina are leaving Yahoo. I also have heard about at least one other high level departure, but I cannot report that yet. Scores of lower level folks are leaving, most too junior to merit reporting, but very significant anyway. If Yahoo's board is not in emergency session right now, coming up with a plan to fix this, I'd be amazed.

";}i:3;a:10:{s:5:"title";s:35:"Every Great Business Is An Argument";s:4:"link";s:78:"http://feeds.feedburner.com/~r/JohnBattellesSearchblog/~3/314840327/004501.php";s:11:"description";s:474:"That's the title of my latest post for Amex's Open Forum Blog. From it: In my experience starting businesses, and in my study of other businesses that have succeeded wildly (like Apple, Google, or eBay), every great business is founded in a thesis, a statement of what should be...";s:4:"guid";s:30:"4501@http://battellemedia.com/";s:7:"content";a:1:{s:7:"encoded";s:1593:"

That's the title of my latest post for Amex's Open Forum Blog. From it:

In my experience starting businesses, and in my study of other businesses that have succeeded wildly (like Apple, Google, or eBay), every great business is founded in a thesis, a statement of what should be true. It’s then the business’s job to go prove that thesis - in essence, the business becomes the argument that proves the thesis.

Read the rest and tell me what you think at the Amex blog...

";}s:2:"dc";a:2:{s:7:"subject";s:23:"Random, But Interesting";s:4:"date";s:25:"2008-06-18T12:23:55-08:00";}s:3:"wfw";a:1:{s:10:"commentrss";s:54:"http://battellemedia.com/archives/microfeed/004501.xml";}s:10:"feedburner";a:1:{s:8:"origlink";s:44:"http://battellemedia.com/archives/004501.php";}s:7:"summary";s:474:"That's the title of my latest post for Amex's Open Forum Blog. From it: In my experience starting businesses, and in my study of other businesses that have succeeded wildly (like Apple, Google, or eBay), every great business is founded in a thesis, a statement of what should be...";s:12:"atom_content";s:1593:"

That's the title of my latest post for Amex's Open Forum Blog. From it:

In my experience starting businesses, and in my study of other businesses that have succeeded wildly (like Apple, Google, or eBay), every great business is founded in a thesis, a statement of what should be true. It’s then the business’s job to go prove that thesis - in essence, the business becomes the argument that proves the thesis.

Read the rest and tell me what you think at the Amex blog...

";}i:4;a:10:{s:5:"title";s:31:"Support Mike and Brain Research";s:4:"link";s:78:"http://feeds.feedburner.com/~r/JohnBattellesSearchblog/~3/314246969/004499.php";s:11:"description";s:485:"Earlier I posted about Mike Homer and his fight with CJD, a brain wasting disease. Yesterday the fight widened with the announcement of a YouTube channel in conjunction with UCSF, and more. Om has a nice writeup here. From it: UCSF along with YouTube have launched a comprehensive Internet...";s:4:"guid";s:30:"4499@http://battellemedia.com/";s:7:"content";a:1:{s:7:"encoded";s:2120:"

Earlier I posted about Mike Homer and his fight with CJD, a brain wasting disease. Yesterday the fight widened with the announcement of a YouTube channel in conjunction with UCSF, and more. Om has a nice writeup here. From it:

UCSF along with YouTube have launched a comprehensive Internet video channel dedicated to the improved understanding of incurable neurodegenerative brain diseases. The YouTube channel is part of an overall Internet campaign that will help UCSF’s researchers and clinicians reach out to a global audience.


It was inspired by the “Fight for Mike,” an initiative by Silicon Valley leaders to save the life of former Apple/Netscape marketing ace Mike Homer, who was diagnosed last spring with CJD and is being treated at UCSF. Since June 2007, the Fight for Mike has raised more than $7 million for CJD research at UCSF. Maybe you want to join hands and help
support the cause.

";}s:2:"dc";a:2:{s:7:"subject";s:12:"Site Related";s:4:"date";s:25:"2008-06-17T18:20:39-08:00";}s:3:"wfw";a:1:{s:10:"commentrss";s:54:"http://battellemedia.com/archives/microfeed/004499.xml";}s:10:"feedburner";a:1:{s:8:"origlink";s:44:"http://battellemedia.com/archives/004499.php";}s:7:"summary";s:485:"Earlier I posted about Mike Homer and his fight with CJD, a brain wasting disease. Yesterday the fight widened with the announcement of a YouTube channel in conjunction with UCSF, and more. Om has a nice writeup here. From it: UCSF along with YouTube have launched a comprehensive Internet...";s:12:"atom_content";s:2120:"

Earlier I posted about Mike Homer and his fight with CJD, a brain wasting disease. Yesterday the fight widened with the announcement of a YouTube channel in conjunction with UCSF, and more. Om has a nice writeup here. From it:

UCSF along with YouTube have launched a comprehensive Internet video channel dedicated to the improved understanding of incurable neurodegenerative brain diseases. The YouTube channel is part of an overall Internet campaign that will help UCSF’s researchers and clinicians reach out to a global audience.


It was inspired by the “Fight for Mike,” an initiative by Silicon Valley leaders to save the life of former Apple/Netscape marketing ace Mike Homer, who was diagnosed last spring with CJD and is being treated at UCSF. Since June 2007, the Fight for Mike has raised more than $7 million for CJD research at UCSF. Maybe you want to join hands and help
support the cause.

";}i:5;a:10:{s:5:"title";s:25:"Google Owns Mobile Search";s:4:"link";s:78:"http://feeds.feedburner.com/~r/JohnBattellesSearchblog/~3/313887356/004498.php";s:11:"description";s:476:"Probably not surprising to readers of this site (ars): Google managed to spank the rest of the mobile search world during the first quarter of 2008, according to data from Nielsen Mobile. The search giant managed to capture 61 percent of the mobile search market in the first four...";s:4:"guid";s:30:"4498@http://battellemedia.com/";s:7:"content";a:1:{s:7:"encoded";s:1515:"

Probably not surprising to readers of this site (ars):

Google managed to spank the rest of the mobile search world during the first quarter of 2008, according to data from Nielsen Mobile. The search giant managed to capture 61 percent of the mobile search market in the first four months of the year, with Yahoo! taking a very distant second at 18 percent. MSN sat at third place with a measly 5 percent.

The main reason: the iphone.

";}s:2:"dc";a:2:{s:7:"subject";s:26:"Media/Tech Business Models";s:4:"date";s:25:"2008-06-17T08:28:31-08:00";}s:3:"wfw";a:1:{s:10:"commentrss";s:54:"http://battellemedia.com/archives/microfeed/004498.xml";}s:10:"feedburner";a:1:{s:8:"origlink";s:44:"http://battellemedia.com/archives/004498.php";}s:7:"summary";s:476:"Probably not surprising to readers of this site (ars): Google managed to spank the rest of the mobile search world during the first quarter of 2008, according to data from Nielsen Mobile. The search giant managed to capture 61 percent of the mobile search market in the first four...";s:12:"atom_content";s:1515:"

Probably not surprising to readers of this site (ars):

Google managed to spank the rest of the mobile search world during the first quarter of 2008, according to data from Nielsen Mobile. The search giant managed to capture 61 percent of the mobile search market in the first four months of the year, with Yahoo! taking a very distant second at 18 percent. MSN sat at third place with a measly 5 percent.

The main reason: the iphone.

";}i:6;a:10:{s:5:"title";s:31:"Jeff Weiner, No Longer at Yahoo";s:4:"link";s:78:"http://feeds.feedburner.com/~r/JohnBattellesSearchblog/~3/313494901/004497.php";s:11:"description";s:435:"This is a major loss. I am a big Jeff Weiner fan. As Om said, Ouch. Clearly I missed this, and Jeremy's exit as well. Wow, those were two of the guys I really respected there. There are others, of course, but from what I can tell, they are...";s:4:"guid";s:30:"4497@http://battellemedia.com/";s:7:"content";a:1:{s:7:"encoded";s:1345:"

This is a major loss. I am a big Jeff Weiner fan. As Om said, Ouch. Clearly I missed this, and Jeremy's exit as well.
Wow, those were two of the guys I really respected there. There are others, of course, but from what I can tell, they are on the way out too.

Wow. What a tragedy.

";}s:2:"dc";a:2:{s:7:"subject";s:26:"Media/Tech Business Models";s:4:"date";s:25:"2008-06-16T20:22:08-08:00";}s:3:"wfw";a:1:{s:10:"commentrss";s:54:"http://battellemedia.com/archives/microfeed/004497.xml";}s:10:"feedburner";a:1:{s:8:"origlink";s:44:"http://battellemedia.com/archives/004497.php";}s:7:"summary";s:435:"This is a major loss. I am a big Jeff Weiner fan. As Om said, Ouch. Clearly I missed this, and Jeremy's exit as well. Wow, those were two of the guys I really respected there. There are others, of course, but from what I can tell, they are...";s:12:"atom_content";s:1345:"

This is a major loss. I am a big Jeff Weiner fan. As Om said, Ouch. Clearly I missed this, and Jeremy's exit as well.
Wow, those were two of the guys I really respected there. There are others, of course, but from what I can tell, they are on the way out too.

Wow. What a tragedy.

";}i:7;a:10:{s:5:"title";s:12:"Just Back...";s:4:"link";s:78:"http://feeds.feedburner.com/~r/JohnBattellesSearchblog/~3/312725976/004496.php";s:11:"description";s:435:"....and it will take me some time to get my head back to Real Time. Bonnaroo was, simply, amazing. I never thought I'd want to go to a Metallica concert. As I said on Twitter: Where else can you walk around and in one hour see the likes of...";s:4:"guid";s:30:"4496@http://battellemedia.com/";s:7:"content";a:1:{s:7:"encoded";s:2545:"

Roo Crowdfire
....and it will take me some time to get my head back to Real Time. Bonnaroo was, simply, amazing. I never thought I'd want to go to a Metallica concert. As I said on Twitter: Where else can you walk around and in one hour see the likes of Cat Power, BB King, !!!, Phil Lesh, Jackie Green, My Morning Jacket. And to that I'd add Pearl Jam, Chris Rock, the Raconteurs (wow...), Iron & Wine...the amount of music I took in is overwhelming. I feel like a massive pipe cleaner has been taken to my head.

Meanwhile, while I was gone, Yahoo did the deed with Google.

Mark it, folks. We'll be talking about this again and again, as either the beginning of something at Yahoo, or the end. I'm going to wager it's the end. I'm hoping to be wrong. But this is too little, too late. And no amount of spin will change that.

Oh, and by the way, the whole "This isn't about Microsoft" BS is so, well, BS.

";}s:2:"dc";a:2:{s:7:"subject";s:23:"Random, But Interesting";s:4:"date";s:25:"2008-06-15T13:55:06-08:00";}s:3:"wfw";a:1:{s:10:"commentrss";s:54:"http://battellemedia.com/archives/microfeed/004496.xml";}s:10:"feedburner";a:1:{s:8:"origlink";s:44:"http://battellemedia.com/archives/004496.php";}s:7:"summary";s:435:"....and it will take me some time to get my head back to Real Time. Bonnaroo was, simply, amazing. I never thought I'd want to go to a Metallica concert. As I said on Twitter: Where else can you walk around and in one hour see the likes of...";s:12:"atom_content";s:2545:"

Roo Crowdfire
....and it will take me some time to get my head back to Real Time. Bonnaroo was, simply, amazing. I never thought I'd want to go to a Metallica concert. As I said on Twitter: Where else can you walk around and in one hour see the likes of Cat Power, BB King, !!!, Phil Lesh, Jackie Green, My Morning Jacket. And to that I'd add Pearl Jam, Chris Rock, the Raconteurs (wow...), Iron & Wine...the amount of music I took in is overwhelming. I feel like a massive pipe cleaner has been taken to my head.

Meanwhile, while I was gone, Yahoo did the deed with Google.

Mark it, folks. We'll be talking about this again and again, as either the beginning of something at Yahoo, or the end. I'm going to wager it's the end. I'm hoping to be wrong. But this is too little, too late. And no amount of spin will change that.

Oh, and by the way, the whole "This isn't about Microsoft" BS is so, well, BS.

";}i:8;a:10:{s:5:"title";s:11:"Off to 'Roo";s:4:"link";s:78:"http://feeds.feedburner.com/~r/JohnBattellesSearchblog/~3/310356601/004495.php";s:11:"description";s:443:"Today marks the start of Bonnaroo, and like last year, that's where I'll be. Posting may be light, or it may be torrid. I have no idea. I am excited that this time, I go as a partner with the folks behind Bonnaroo, on the Outside Lands festival in...";s:4:"guid";s:30:"4495@http://battellemedia.com/";s:7:"content";a:1:{s:7:"encoded";s:1264:"

Today marks the start of Bonnaroo, and like last year, that's where I'll be. Posting may be light, or it may be torrid. I have no idea. I am excited that this time, I go as a partner with the folks behind Bonnaroo, on the Outside Lands festival in August.

";}s:2:"dc";a:2:{s:7:"subject";s:12:"Site Related";s:4:"date";s:25:"2008-06-12T04:35:48-08:00";}s:3:"wfw";a:1:{s:10:"commentrss";s:54:"http://battellemedia.com/archives/microfeed/004495.xml";}s:10:"feedburner";a:1:{s:8:"origlink";s:44:"http://battellemedia.com/archives/004495.php";}s:7:"summary";s:443:"Today marks the start of Bonnaroo, and like last year, that's where I'll be. Posting may be light, or it may be torrid. I have no idea. I am excited that this time, I go as a partner with the folks behind Bonnaroo, on the Outside Lands festival in...";s:12:"atom_content";s:1264:"

Today marks the start of Bonnaroo, and like last year, that's where I'll be. Posting may be light, or it may be torrid. I have no idea. I am excited that this time, I go as a partner with the folks behind Bonnaroo, on the Outside Lands festival in August.

";}i:9;a:10:{s:5:"title";s:63:"Google: Making Nick Carr Stupid, But It's Made This Guy Smarter";s:4:"link";s:78:"http://feeds.feedburner.com/~r/JohnBattellesSearchblog/~3/309075553/004494.php";s:11:"description";s:443:"I will admit, I was entirely biased upon reading this story from Nick Carr, who has a knack for writing pieces that get a lot of attention by baiting his hook with contrarian link chum. Heck, he's really good at it, and I have a lot of respect for...";s:4:"guid";s:30:"4494@http://battellemedia.com/";s:7:"content";a:1:{s:7:"encoded";s:4583:"

Hal-1
I will admit, I was entirely biased upon reading this story from Nick Carr, who has a knack for writing pieces that get a lot of attention by baiting his hook with contrarian link chum. Heck, he's really good at it, and I have a lot of respect for Nick. So I'll take the bait.

His piece starts by conjuring HAL, the famous AI which manipulates humans, then makes his case by citing his own "feeling" that Google has changed his attention span to somehow prove that search and web browsing in general is making us stupid.

Balderdash. What Carr is really saying is this: People are not reading long narrative anymore, and that makes me and my pals sad. So let's blame the Internet!

Sounds an awful lot like the complaints we heard about TV making us stupid. Did TV make us stupid? I dunno, ask Steven Johnson. I bet he has an opinion on this piece as well.

Carr writes: "Yet, for all that’s been written about the Net, there’s been little consideration of how, exactly, it’s reprogramming us. The Net’s intellectual ethic remains obscure."

So because Nick hasn't come up with a singular thesis as to what the "Net's intellectual ethic" is, we must declare it's making us stupid, eh?

Huh. He goes on to claim that Google is, in essence, an industrial style factory driven by a philosophy that is mechanizing our collective intellect much like factory automation mechanized our collective workforce - in short, Google is turn our minds into nothing more than collective cogs in some borg like hive mind. We're fucked, and it's all Google's fault.

Puuuuuuuhhhhleezzze.

Here's another quote: "The last thing these companies want is to encourage leisurely reading or slow, concentrated thought. It’s in their economic interest to drive us to distraction."

Right. And that's why Google encourages its workers to spend 20% of their time on passion projects. OK.

His conclusion: "As we come to rely on computers to mediate our understanding of the world, it is our own intelligence that flattens into artificial intelligence."

Good lord. Somehow Carr seems to presume that there's simply nothing valuable occurring in our minds when we engage with the extraordinary new medium of the web. Because we're starting to think in different ways, it must be bad. Right? Carr may believe that search and the Internet make us stupid, but I will counter his personal, anecdote-driven conclusions with one of my own: when I am deep in search for knowledge on the web, jumping from link to link, reading deeply in one moment, skimming hundreds of links the next, when I am pulling back to formulate and reformulate queries and devouring new connections as quickly as Google and the Web can serve them up, when I am performing bricolage in real time over the course of hours, I am "feeling" my brain light up, I and "feeling" like I'm getting smarter. A lot smarter, and in a way that only a human can be smarter.

And I have a feeling I'm not alone. What do you guys think?

";}s:2:"dc";a:2:{s:7:"subject";s:16:"Future of Search";s:4:"date";s:25:"2008-06-10T12:43:07-08:00";}s:3:"wfw";a:1:{s:10:"commentrss";s:54:"http://battellemedia.com/archives/microfeed/004494.xml";}s:10:"feedburner";a:1:{s:8:"origlink";s:44:"http://battellemedia.com/archives/004494.php";}s:7:"summary";s:443:"I will admit, I was entirely biased upon reading this story from Nick Carr, who has a knack for writing pieces that get a lot of attention by baiting his hook with contrarian link chum. Heck, he's really good at it, and I have a lot of respect for...";s:12:"atom_content";s:4583:"

Hal-1
I will admit, I was entirely biased upon reading this story from Nick Carr, who has a knack for writing pieces that get a lot of attention by baiting his hook with contrarian link chum. Heck, he's really good at it, and I have a lot of respect for Nick. So I'll take the bait.

His piece starts by conjuring HAL, the famous AI which manipulates humans, then makes his case by citing his own "feeling" that Google has changed his attention span to somehow prove that search and web browsing in general is making us stupid.

Balderdash. What Carr is really saying is this: People are not reading long narrative anymore, and that makes me and my pals sad. So let's blame the Internet!

Sounds an awful lot like the complaints we heard about TV making us stupid. Did TV make us stupid? I dunno, ask Steven Johnson. I bet he has an opinion on this piece as well.

Carr writes: "Yet, for all that’s been written about the Net, there’s been little consideration of how, exactly, it’s reprogramming us. The Net’s intellectual ethic remains obscure."

So because Nick hasn't come up with a singular thesis as to what the "Net's intellectual ethic" is, we must declare it's making us stupid, eh?

Huh. He goes on to claim that Google is, in essence, an industrial style factory driven by a philosophy that is mechanizing our collective intellect much like factory automation mechanized our collective workforce - in short, Google is turn our minds into nothing more than collective cogs in some borg like hive mind. We're fucked, and it's all Google's fault.

Puuuuuuuhhhhleezzze.

Here's another quote: "The last thing these companies want is to encourage leisurely reading or slow, concentrated thought. It’s in their economic interest to drive us to distraction."

Right. And that's why Google encourages its workers to spend 20% of their time on passion projects. OK.

His conclusion: "As we come to rely on computers to mediate our understanding of the world, it is our own intelligence that flattens into artificial intelligence."

Good lord. Somehow Carr seems to presume that there's simply nothing valuable occurring in our minds when we engage with the extraordinary new medium of the web. Because we're starting to think in different ways, it must be bad. Right? Carr may believe that search and the Internet make us stupid, but I will counter his personal, anecdote-driven conclusions with one of my own: when I am deep in search for knowledge on the web, jumping from link to link, reading deeply in one moment, skimming hundreds of links the next, when I am pulling back to formulate and reformulate queries and devouring new connections as quickly as Google and the Web can serve them up, when I am performing bricolage in real time over the course of hours, I am "feeling" my brain light up, I and "feeling" like I'm getting smarter. A lot smarter, and in a way that only a human can be smarter.

And I have a feeling I'm not alone. What do you guys think?

";}i:10;a:10:{s:5:"title";s:25:"@CM Summit: Look for News";s:4:"link";s:78:"http://feeds.feedburner.com/~r/JohnBattellesSearchblog/~3/308068210/004493.php";s:11:"description";s:450:"Should be a light early week of posting as we're hosting the CM Summit today and Tuesday. FM will have plenty of news today, I'll update here when it breaks. Others will have news as well, will do the same. Update: It's late, the releases hit the wire in...";s:4:"guid";s:30:"4493@http://battellemedia.com/";s:7:"content";a:1:{s:7:"encoded";s:2162:"

Should be a light early week of posting as we're hosting the CM Summit today and Tuesday. FM will have plenty of news today, I'll update here when it breaks. Others will have news as well, will do the same.

Update: It's late, the releases hit the wire in the morning, but FM announced today we signed all sorts of new authors, including Kanye West, Steven Covey, Harry McCracken, DevShed, Anandtech, and tons more, as well as a new CM Toolbox measurement platform. Links when the releases go live....

Here's the release on the CM Toolbox.
Here's the release on FM working with Harry McCracken
And here's the release on FM working with LMCD, partner to Anandtech among several other great sites.

In all, FM has added 28mm uniques and 131mm pageviews to its stable in the past two months.

";}s:2:"dc";a:2:{s:7:"subject";s:23:"Random, But Interesting";s:4:"date";s:25:"2008-06-09T07:15:38-08:00";}s:3:"wfw";a:1:{s:10:"commentrss";s:54:"http://battellemedia.com/archives/microfeed/004493.xml";}s:10:"feedburner";a:1:{s:8:"origlink";s:44:"http://battellemedia.com/archives/004493.php";}s:7:"summary";s:450:"Should be a light early week of posting as we're hosting the CM Summit today and Tuesday. FM will have plenty of news today, I'll update here when it breaks. Others will have news as well, will do the same. Update: It's late, the releases hit the wire in...";s:12:"atom_content";s:2162:"

Should be a light early week of posting as we're hosting the CM Summit today and Tuesday. FM will have plenty of news today, I'll update here when it breaks. Others will have news as well, will do the same.

Update: It's late, the releases hit the wire in the morning, but FM announced today we signed all sorts of new authors, including Kanye West, Steven Covey, Harry McCracken, DevShed, Anandtech, and tons more, as well as a new CM Toolbox measurement platform. Links when the releases go live....

Here's the release on the CM Toolbox.
Here's the release on FM working with Harry McCracken
And here's the release on FM working with LMCD, partner to Anandtech among several other great sites.

In all, FM has added 28mm uniques and 131mm pageviews to its stable in the past two months.

";}i:11;a:10:{s:5:"title";s:15:"Yahoo to Icahn:";s:4:"link";s:78:"http://feeds.feedburner.com/~r/JohnBattellesSearchblog/~3/306601839/004492.php";s:11:"description";s:266:"Well, the no. 1 image search for my name pretty much sums it up. Link....";s:4:"guid";s:30:"4492@http://battellemedia.com/";s:7:"content";a:1:{s:7:"encoded";s:1246:"

Well, the no. 1 image search for my name pretty much sums it up. Link.

";}s:2:"dc";a:2:{s:7:"subject";s:23:"Random, But Interesting";s:4:"date";s:25:"2008-06-06T22:11:18-08:00";}s:3:"wfw";a:1:{s:10:"commentrss";s:54:"http://battellemedia.com/archives/microfeed/004492.xml";}s:10:"feedburner";a:1:{s:8:"origlink";s:44:"http://battellemedia.com/archives/004492.php";}s:7:"summary";s:266:"Well, the no. 1 image search for my name pretty much sums it up. Link....";s:12:"atom_content";s:1246:"

Well, the no. 1 image search for my name pretty much sums it up. Link.

";}i:12;a:10:{s:5:"title";s:22:"Lenoir, North Carolina";s:4:"link";s:78:"http://feeds.feedburner.com/~r/JohnBattellesSearchblog/~3/306587744/004491.php";s:11:"description";s:449:"Google just opened a data center in Lenoir, NC (no Google ads on the home page, must fix that guys). The Governor, the County Commish, the Mayor, and hundreds of citizens showed up for a ribbon cutting and a BBQ. What I could find on the county was that...";s:4:"guid";s:30:"4491@http://battellemedia.com/";s:7:"content";a:1:{s:7:"encoded";s:2757:"

{743265E2-03Ba-4107-9C42-107E7F147B77} Web
Google just opened a data center in Lenoir, NC (no Google ads on the home page, must fix that guys). The Governor, the County Commish, the Mayor, and hundreds of citizens showed up for a ribbon cutting and a BBQ. What I could find on the county was that it had a lot of lore about ghosts, and the local paper covered Nascar pretty well. Now, that's pretty much Every County, USA (and as someone who ditched school for a semester to drive around the country, I love Lenoir already). So why did Google choose THIS parish? Hmmm?

PS - the main street looks just like the set of that town in Back to the Future, don't it?

Reminds me of vague memories of towns that lobbied to have the railroads run through them. Check out this thread, where locals argue over whether or not local government offered too many tax incentives/breaks to lure Google to the county...

";}s:2:"dc";a:2:{s:7:"subject";s:6:"Policy";s:4:"date";s:25:"2008-06-06T22:06:07-08:00";}s:3:"wfw";a:1:{s:10:"commentrss";s:54:"http://battellemedia.com/archives/microfeed/004491.xml";}s:10:"feedburner";a:1:{s:8:"origlink";s:44:"http://battellemedia.com/archives/004491.php";}s:7:"summary";s:449:"Google just opened a data center in Lenoir, NC (no Google ads on the home page, must fix that guys). The Governor, the County Commish, the Mayor, and hundreds of citizens showed up for a ribbon cutting and a BBQ. What I could find on the county was that...";s:12:"atom_content";s:2757:"

{743265E2-03Ba-4107-9C42-107E7F147B77} Web
Google just opened a data center in Lenoir, NC (no Google ads on the home page, must fix that guys). The Governor, the County Commish, the Mayor, and hundreds of citizens showed up for a ribbon cutting and a BBQ. What I could find on the county was that it had a lot of lore about ghosts, and the local paper covered Nascar pretty well. Now, that's pretty much Every County, USA (and as someone who ditched school for a semester to drive around the country, I love Lenoir already). So why did Google choose THIS parish? Hmmm?

PS - the main street looks just like the set of that town in Back to the Future, don't it?

Reminds me of vague memories of towns that lobbied to have the railroads run through them. Check out this thread, where locals argue over whether or not local government offered too many tax incentives/breaks to lure Google to the county...

";}i:13;a:10:{s:5:"title";s:50:"The Web Is Stealing Searches From Microsoft Office";s:4:"link";s:78:"http://feeds.feedburner.com/~r/JohnBattellesSearchblog/~3/306527778/004490.php";s:11:"description";s:452:"Here's a quick poll: When composing something on your computer, do you use your word processor's spell checker, or do you just keep the web up in the background, and use search to check the proper spelling of a word? I realized today, as I was working on a...";s:4:"guid";s:30:"4490@http://battellemedia.com/";s:7:"content";a:1:{s:7:"encoded";s:2922:"

Spellcheck Search
Here's a quick poll: When composing something on your computer, do you use your word processor's spell checker, or do you just keep the web up in the background, and use search to check the proper spelling of a word?

I realized today, as I was working on a presentation offline (I was on a plane), that I hadn't used Microsoft Word's spell checker for more than a year. I don't trust it nearly as much as I trust the collective intelligence of search. The Word spell checker is a top down approach to spelling, and search is a bottoms up. Even when Word tells me, via a red underlining, that I've spelled a word wrong, I'll cut and paste that misspelled word into the Google toolbar, rather than ask Word's spellchecker for a reference. That alone I bet means a significant portion of searches lost by Microsoft to Google. I know Microsoft is working on integrating Live search into its Office applications, but since I'm offline at the moment I can't check that. No matter what, the UI has to be easier than highlight, cut, paste, return, which is what I do now. I've always got the search bar in the background close to whatever work I'm doing. It's just not Microsoft's toolbar.

In short, Google is stealing my spelling searches from Microsoft Word (and Powerpoint as well). Interesting. Never thought of it that way before. Though of course it's consistent with the idea of work that used to be confined to apps and single machines migrating to the cloud.

So, how do you spellcheck?

";}s:2:"dc";a:2:{s:7:"subject";s:23:"Random, But Interesting";s:4:"date";s:25:"2008-06-06T18:10:18-08:00";}s:3:"wfw";a:1:{s:10:"commentrss";s:54:"http://battellemedia.com/archives/microfeed/004490.xml";}s:10:"feedburner";a:1:{s:8:"origlink";s:44:"http://battellemedia.com/archives/004490.php";}s:7:"summary";s:452:"Here's a quick poll: When composing something on your computer, do you use your word processor's spell checker, or do you just keep the web up in the background, and use search to check the proper spelling of a word? I realized today, as I was working on a...";s:12:"atom_content";s:2922:"

Spellcheck Search
Here's a quick poll: When composing something on your computer, do you use your word processor's spell checker, or do you just keep the web up in the background, and use search to check the proper spelling of a word?

I realized today, as I was working on a presentation offline (I was on a plane), that I hadn't used Microsoft Word's spell checker for more than a year. I don't trust it nearly as much as I trust the collective intelligence of search. The Word spell checker is a top down approach to spelling, and search is a bottoms up. Even when Word tells me, via a red underlining, that I've spelled a word wrong, I'll cut and paste that misspelled word into the Google toolbar, rather than ask Word's spellchecker for a reference. That alone I bet means a significant portion of searches lost by Microsoft to Google. I know Microsoft is working on integrating Live search into its Office applications, but since I'm offline at the moment I can't check that. No matter what, the UI has to be easier than highlight, cut, paste, return, which is what I do now. I've always got the search bar in the background close to whatever work I'm doing. It's just not Microsoft's toolbar.

In short, Google is stealing my spelling searches from Microsoft Word (and Powerpoint as well). Interesting. Never thought of it that way before. Though of course it's consistent with the idea of work that used to be confined to apps and single machines migrating to the cloud.

So, how do you spellcheck?

";}i:14;a:10:{s:5:"title";s:43:"Danny's Right: Firefox Is Too Google Biased";s:4:"link";s:78:"http://feeds.feedburner.com/~r/JohnBattellesSearchblog/~3/306201598/004489.php";s:11:"description";s:508:"Danny argues that Google is unfairly dominating the Firefox toolbar. I think he's right. Microsoft is not even among the choices, and Google is the default. Google, of course, represents the majority of Mozilla's revenues (Mozilla is the company behind Firefox). Danny's most interesting point is how hard Google...";s:4:"guid";s:30:"4489@http://battellemedia.com/";s:7:"content";a:1:{s:7:"encoded";s:1627:"

Danny argues that Google is unfairly dominating the Firefox toolbar. I think he's right. Microsoft is not even among the choices, and Google is the default. Google, of course, represents the majority of Mozilla's revenues (Mozilla is the company behind Firefox).

Danny's most interesting point is how hard Google fought to keep Microsoft from making Live search the default in Internet Explorer. But Google's actions with Firefox are making it increasingly likely Microsoft will act to change that stance. That's what I meant when I said Microsoft is "lying in the weeds" a few months ago.

";}s:2:"dc";a:2:{s:7:"subject";s:26:"Media/Tech Business Models";s:4:"date";s:25:"2008-06-06T08:46:55-08:00";}s:3:"wfw";a:1:{s:10:"commentrss";s:54:"http://battellemedia.com/archives/microfeed/004489.xml";}s:10:"feedburner";a:1:{s:8:"origlink";s:44:"http://battellemedia.com/archives/004489.php";}s:7:"summary";s:508:"Danny argues that Google is unfairly dominating the Firefox toolbar. I think he's right. Microsoft is not even among the choices, and Google is the default. Google, of course, represents the majority of Mozilla's revenues (Mozilla is the company behind Firefox). Danny's most interesting point is how hard Google...";s:12:"atom_content";s:1627:"

Danny argues that Google is unfairly dominating the Firefox toolbar. I think he's right. Microsoft is not even among the choices, and Google is the default. Google, of course, represents the majority of Mozilla's revenues (Mozilla is the company behind Firefox).

Danny's most interesting point is how hard Google fought to keep Microsoft from making Live search the default in Internet Explorer. But Google's actions with Firefox are making it increasingly likely Microsoft will act to change that stance. That's what I meant when I said Microsoft is "lying in the weeds" a few months ago.

";}}s:7:"channel";a:7:{s:5:"title";s:26:"John Battelle's Searchblog";s:4:"link";s:25:"http://battellemedia.com/";s:11:"description";s:68:"Thoughts on the intersection of search, media, technology, and more.";s:2:"dc";a:4:{s:8:"language";s:5:"en-us";s:7:"creator";s:34:"http://fmpub.net/contact.php?to=jb";s:6:"rights";s:14:"Copyright 2008";s:4:"date";s:25:"2008-06-20T16:00:56-08:00";}s:2:"sy";a:3:{s:12:"updateperiod";s:6:"hourly";s:15:"updatefrequency";s:1:"1";s:10:"updatebase";s:22:"2000-01-01T12:00+00:00";}s:10:"feedburner";a:2:{s:14:"emailserviceid";s:5:"16951";s:18:"feedburnerhostname";s:25:"http://www.feedburner.com";}s:7:"tagline";s:68:"Thoughts on the intersection of search, media, technology, and more.";}s:9:"textinput";a:0:{}s:5:"image";a:0:{}s:9:"feed_type";s:3:"RSS";s:12:"feed_version";s:3:"2.0";s:5:"stack";a:0:{}s:9:"inchannel";b:0;s:6:"initem";b:0;s:9:"incontent";b:0;s:11:"intextinput";b:0;s:7:"inimage";b:0;s:13:"current_field";s:0:"";s:17:"current_namespace";b:0;s:5:"ERROR";s:0:"";s:19:"_CONTENT_CONSTRUCTS";a:6:{i:0;s:7:"content";i:1;s:7:"summary";i:2;s:4:"info";i:3;s:5:"title";i:4;s:7:"tagline";i:5;s:9:"copyright";}s:13:"last_modified";s:31:"Sat, 21 Jun 2008 15:52:04 GMT ";s:4:"etag";s:29:"UiTW7EQD2csycq46MEKsUCIo+VA ";}